Group Performance & Statistics

Year to 31 December 2025

Live Customer Policies

Since launching in 2020, JL Insurance Solutions has seen consistent year-on-year growth in active policies, reaching 120,000 live customers by the end of 2025.

Policies
5k
2020
18k
2021
38k
2022
65k
2023
95k
2024
120k
2025

Year

Customer Satisfaction: 4.6 / 5

Our customers consistently rate us among the highest in the UK motor insurance market. Here is what some of them have to say.

The whole process was seamless. Got a quote in minutes, and the price was unbeatable. Genuinely the easiest insurance experience I have ever had.

Rhys D.
Rhys D.Cardiff

Had to make a claim after a minor bump. Limitless Cover handled everything quickly and kept me updated the entire time. Really impressed.

Sarah T.
Sarah T.Bristol

Switched from my old insurer and saved over £150. The online dashboard makes managing my policy so simple. Would recommend to anyone.

James K.
James K.Manchester

Customer service was brilliant when I needed to update my details. Friendly, fast, and no hassle at all. Five stars from me.

Priya M.
Priya M.London

Claims Handled Within 48 Hours

We resolve 99.8% of claims within 48 hours, the highest rate among major UK motor insurers.

JL Insurance Solutions
99.8%
Admiral
93.5%
Hastings Direct
91.2%
Direct Line
89.8%
Aviva
87.4%
5+Years

Over Five Years in the UK Market

From a small insurtech team in Wales to a nationwide digital insurer. Here are the milestones that shaped our journey.

2020

Company founded in Ammanford, Wales

2021

FCA authorisation granted

2022

£4.2m Series A funding secured

2023

Recognised in Top 50 Insurtechs

2024

Limitless Cover merger completed

2025

120,000 active policies reached

Gross Written Premium

Total premium written across the group for the financial year ending December 2025.

FY 2025
£10mGWP
82%Motor
10%Van
5%Home
3%Other

Policy Renewal Rate

97% of our customers choose to renew, the highest renewal rate among the UK's major digital motor insurers.

97%
JL Insurance
87%
Admiral
84%
Hastings
81%
Aviva
78%
Direct Line
Founded: 2020
FCA Authorised: Yes (FRN: 841565)
HQ: Ammanford, Wales
Subsidiaries: 2
GWP: £10m
Net Promoter Score: 72
Claims settled avg: 4.3 days
Policy renewal rate: 97%

Statistics represent group performance for the year ended 31 December 2025. All figures are unaudited.